EduTune
Overview
Learning a new skill is a journey that continues throughout our lives. It helps us grow personally and makes us more adaptable, confident, and employable, ultimately leading to greater happiness. However, many people need help to complete the learning process for various reasons, such as fear of failure or lack of motivation. This research aims to find a solution that encourages users to keep learning and complete all stages of the learning journey.
Roles
User Research
Interaction Design
UI Design
Prototyping
Usability Testing
The Process
Discover
Secondary Research
Competitive Analysis
User Interviews
➔
Define
Affinity Mapping
Personas
Objective & Goals
➔
Design
Lo-Fi Wireframes
Mi-Fi Wireframes
Design System
➔
Testing
Hi-fi Wireframes
Usability Testing
Iteration
Secondary Research
Discover
Competitive Analysis
I initiated my secondary research by collecting data from online learning surveys and reports, which gave me an initial understanding of people's habits, preferences, and trends.
User Interviews
I did a competitive analysis of 3 well-known online learning platforms, including Udemy, Coursera, and EdX. The majority of competitors' offerings had similar strengths, which allowed me to establish common expectations. However, upon reviewing their weaknesses, I noticed that these platforms lack feedback and interaction, which users find essential, according to secondary research.
The participants were made up of 5 individuals, ages ranging from 25-35. All five were screened, so these individuals learned or currently learning a new skill for financial reasons.
Affinity Mapping
DISCOVER
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Competitive Analysis
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User Interviews
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ABOUT ME
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